ИОС ГИ
Практический курс обучения английскому языку в многопрофильном вузе («Реклама и связи с общественностью»; «Социология»)
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Rewrite the sentences using connectors in brackets.
General
Содержание
Введение
UNIT 1: ADVERTISING VS PR
Read the article “How to Choose Between PR & Advertising”
Find differences and similarities
Generate the definitions
Sort out the characteristics
Match the highlighted words
Make up sentences
Presentation
Case study
Project task
Watch the video
Computer-assisted Language Learning
Academic writing
Watch the video
Match the formal words
Match the informal words
Rewrite the informal emails
UNIT 2: ADVERTISING AND PUBLIC RELATIONS: TOOLS
Read the article “Advertising and Public Relations: Challenges and Implications”.
True or False.
Answer the questions.
Match the highlighted words.
Make up a long complex sentence.
Look at the statement. Give your comment.
Look at the statement. Give your comment.
Match the well-known PR tools with their definitions.
Fill in the words from the previous exercise.
Answer the questions.
Discuss the following case.
Make up a presentation.
Watch the video and answer the questions.
Computer-assisted Language Learning.
Choose the right form.
Complete with if, unless, until or as soon as.
Fill in the blanks with a suitable contrast connector.
Fill in the blanks with a suitable contrast connector.
Fill in the blanks with a suitable contrast connector.
Rewrite the sentences using connectors in brackets.
Rewrite the sentences so that they have the same meaning.
APPENDIX
APPENDIX 1: COMMENT ON A QUOTATION
APPENDIX 2: LINKING WORDS
APPENDIX 3: MINDMAPS
APPENDIX 4: PRESENTATIONS
APPENDIX 5: ACADEMIC SKILLS
APPENDIX 6: GLOSSARY
REFERENCES
Next
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Course Overview
Sections
General
1
Содержание
Page
Введение
Page
UNIT 1: ADVERTISING VS PR
2
Read the article “How to Choose Between PR & Advertising”
Page
Find differences and similarities
Assignment
Generate the definitions
Assignment
Sort out the characteristics
Assignment
Match the highlighted words
Quiz
Make up sentences
Assignment
Presentation
Assignment
Case study
Assignment
Project task
Assignment
Watch the video
Assignment
Computer-assisted Language Learning
Assignment
Academic writing
Page
Watch the video
Assignment
Match the formal words
Assignment
Match the informal words
Assignment
Rewrite the informal emails
Assignment
UNIT 2: ADVERTISING AND PUBLIC RELATIONS: TOOLS
3
Read the article “Advertising and Public Relations: Challenges and Implications”.
Page
True or False.
Quiz
Answer the questions.
Assignment
Match the highlighted words.
Quiz
Make up a long complex sentence.
Assignment
Look at the statement. Give your comment.
Assignment
Look at the statement. Give your comment.
Assignment
Match the well-known PR tools with their definitions.
Quiz
Fill in the words from the previous exercise.
Quiz
Answer the questions.
Assignment
Discuss the following case.
Assignment
Make up a presentation.
Assignment
Watch the video and answer the questions.
Assignment
Computer-assisted Language Learning.
Assignment
Choose the right form.
Quiz
Complete with if, unless, until or as soon as.
Quiz
Fill in the blanks with a suitable contrast connector.
Quiz
Fill in the blanks with a suitable contrast connector.
Quiz
Fill in the blanks with a suitable contrast connector.
Quiz
Rewrite the sentences using connectors in brackets.
Assignment
Rewrite the sentences so that they have the same meaning.
Assignment
APPENDIX
4
APPENDIX 1: COMMENT ON A QUOTATION
Page
APPENDIX 2: LINKING WORDS
Page
APPENDIX 3: MINDMAPS
Page
APPENDIX 4: PRESENTATIONS
Page
APPENDIX 5: ACADEMIC SKILLS
Page
APPENDIX 6: GLOSSARY
Page
REFERENCES
Page
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Практический курс обучения английскому языку в многопрофильном вузе («Реклама и связи с общественностью»; «Социология»)
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Практический курс обучения английскому языку в многопрофильном вузе («Реклама и связи с общественностью»; «Социология»)
UNIT 2: ADVERTISING AND PUBLIC RELATIONS: TOOLS
Rewrite the sentences using connectors in brackets.
Rewrite the sentences using connectors in brackets.
Rewrite the sentences using connectors in brackets:
Dave smokes. He seems to be in good health (although)
I couldn’t sleep. I was tired. (despite)
Max didn’t notice the sign. It was right in front of him (even though)
Kate never learnt Spanish. She lived in Spain for many years (although)
Joe is a millionaire. He hates spending money. (despite)
Joseph never helped with the housework. Pat did. (whereas)
He didn’t like sport: he didn’t mind watching football. (however)
Previous Activity
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Содержание
Введение
Read the article “How to Choose Between PR & Advertising”
Find differences and similarities
Generate the definitions
Sort out the characteristics
Match the highlighted words
Make up sentences
Presentation
Case study
Project task
Watch the video
Computer-assisted Language Learning
Academic writing
Watch the video
Match the formal words
Match the informal words
Rewrite the informal emails
Read the article “Advertising and Public Relations: Challenges and Implications”.
True or False.
Answer the questions.
Match the highlighted words.
Make up a long complex sentence.
Look at the statement. Give your comment.
Look at the statement. Give your comment.
Match the well-known PR tools with their definitions.
Fill in the words from the previous exercise.
Answer the questions.
Discuss the following case.
Make up a presentation.
Watch the video and answer the questions.
Computer-assisted Language Learning.
Choose the right form.
Complete with if, unless, until or as soon as.
Fill in the blanks with a suitable contrast connector.
Fill in the blanks with a suitable contrast connector.
Fill in the blanks with a suitable contrast connector.
Rewrite the sentences so that they have the same meaning.
APPENDIX 1: COMMENT ON A QUOTATION
APPENDIX 2: LINKING WORDS
APPENDIX 3: MINDMAPS
APPENDIX 4: PRESENTATIONS
APPENDIX 5: ACADEMIC SKILLS
APPENDIX 6: GLOSSARY
REFERENCES
Next Activity